Our story
To understand where you are going, you need to know where you came from
You know they say you're either right or left brained? Well, I somehow ended up with 'middle' brain. I've always been stuck between the analytical and creative. After a career working in accounts and project management in the city, I decided life is short and decided to study theatre. I took my new skills and worked in theatre education, before running a department for a drama school. After a few years I wanted to spread my wings and went freelance, however the arts are a volatile sector, so I needed to have something else for those quiet periods. Using my accounting background, I started bookkeeping. Little did I realise what I had started...
I created a smooth digital infrastructure using apps like Xero and AutoEntry that meant my work could travel with me. But then things got bigger... first came Karen, then Katie, Robyn and Susan soon followed. I've been very lucky to find such an incredible team with such valuable skill sets.
They needed work life balance, as did I. So we created a new type of accounting firm, a digitally focussed practice with real flexi-time.
Our business is centered around creating a wholesome experience for clients. For us, digital technology has enabled us to have those closer relationships with clients. We don't want to work with clients after year end. We want to work with them all year.
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Our values
Integrity
Cutting Edge
Team Work
Balance
The Blue Team
Alexandra Burnett, Founder, Managing Director
Alexandra has a vision and then maps out the plan to get there. A night owl, and early bird.
Initially a bookkeeper by trade, Alexandra now helps clients with software, training and accessing commercial finance.
Alex is an influencer within the accouting profession and often speaks at industry events. Also the founder of Bond Ambition, a presentation and impact coaching consultancy.
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Greatest personal achievements? Her theatre degree and skydiving attached to a Red Arrow!
Usually found with a Rioja in hand. Keeps tabasco in her handbag.
Katie Donovan ACA CTA,
Partner
Chartered Accountant Katie, is a Blue Arrow Partner and our #taxconsultant superstar.
Previously having worked for Deloitte and Barclays Katie brings Big Four experience to our small Five with a refined corporate edge to independent business.
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Robyn Richards AFA ATA,
Management Accountant
With over 18 years experience with public listed businesses in the UK and worldwide and the public sector (NHS Dental Services).
Robyn is an experienced Financial and Management accountant and Project Manager who likes to get her sleeves rolled up by getting involved with high growth, dynamic, IT and digital businesses across multiple sectors.
Her mission? To deliver financial, commercial and systems support to ensure businesses achieve their potential.
Karen Dines,
Office Manager
Karen the chief of all clients, schedules and data collection, with a professional background in Graphic Design, specialising in Branding for the financial sector. Karen loves to organise people,feeling a thrill when when systems are in place and they are followed efficiently.
Our longest standing team member, Karen keeps us all in check and checks in with clients regularly.
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Susan Bowman MAAT,
CIS Champion
An impassioned Louis Theroux fan, Susan has been working in the profession for over 20 years, with the majority of experience within the construction industry.
Susan states that her greatest achievement is "Definitely gaining my AAT practice licence before a milestone birthday!! Whilst also working full time and bringing up 2 teenage boys."
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