Our story

To understand where you are going, you need to know where you came from
" Just because something has always been done a certain way, doesn't mean there aren't other options, it just takes a bit of imagination and hard work"

Hi - I'm Alex. I'm the founder of Blue Arrow Accounting. Previously I worked in financial services, then moved to education sector before I left tp be a freelance training facilitator. I set up a part time bookkeeping service in 2014... steadily the business grew.


Using apps like Xero and AutoEntry that meant my work could travel with me. But then things got bigger... first came Karen, then Katie, Robyn and Lucy soon followed. I've been very lucky to find such an incredible team with such valuable skill sets.


They needed work life balance, as did I. So we created a new type of accounting firm, a digitally focused practice with real flexi-time. 


 Our business is centred around creating a wholesome experience for clients. For us, digital technology has enabled us to have those closer relationships with clients.  We don't want to work with clients after year end. We want to work with them all year. 

Our values 


Alexandra Burnett, Founder, Managing Director

Alexandra has a vision and then maps out the plan to get there. A night owl, and early bird.


Initially a bookkeeper by trade, Alexandra now helps clients with software, training and accessing commercial finance.


Alex is an influencer within the accouting profession and often speaks at industry events. Also the founder of Bond Ambition, a presentation and impact coaching consultancy. 

Greatest personal achievements? Her theatre degree and skydiving attached to a Red Arrow!


Usually found with a Rioja in hand.  Keeps tabasco in her handbag. 

Katie Donovan ACA CTA,

Chartered Accountant Katie, is a Blue Arrow Partner and our #taxconsultant superstar.


Previously having worked for Deloitte and Barclays Katie brings Big Four experience to our small Five with a refined corporate edge to independent business. 

Robyn Richards AFA ATA,
Management Accountant

With almost 20 years experience with public listed businesses in the UK and worldwide and the public sector (NHS Dental Services).


Robyn is an experienced Financial and Management accountant and Project Manager  who likes to get her sleeves rolled up by getting involved with high growth, dynamic, IT and digital businesses across multiple sectors.


Her mission? To deliver financial, commercial and systems support to ensure businesses achieve their potential.


Karen Dines, 
Office Manager 

Karen the chief of all clients, schedules and data collection, with a professional background in Graphic Design, specialising in Branding for the financial sector.  Karen loves to organise people,feeling a thrill when when systems are in place and they are followed efficiently. 


Our longest standing team member, Karen keeps us all in check and checks in with clients regularly.  

Lucy Gray AAT,
CIS Champion

Lucy is the master of CIS, bookkeeping, and is currently studying CIMA. 


Sunnybank House, High Street, Mayfield,  TN20 6AA


Mon - Thurs: 9.30am - 5.30pm

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